YouTube is one of the best social media platforms for brands to take part in. Video marketing is on the rise since it's gaining popularity and accessibility for brands. Granted, there are other popular sites out there, like Snapchat, Instagram, Twitter, and Facebook - ones that you should invest in - but YouTube remains the ultimate place to be. Especially when it comes down to people spending A LOT of time watching videos. YouTube is often referred to as the world's "second largest search engine. This means that your content is found even faster - complete with true engagement - if you know a few tricks! Below are ten ways that you can effectively grow your YouTube channel.