Section 5 Media Marketing Blog

The Section 5 Media Digital Marketing Blog. Learn to grow and thrive using our online resources.

Posts by Rebecca Clay:

4 Cost-Effective Ways of Marketing to Target Audiences

Rebecca Clay Jun 17, 2020 3:01:11 PM
4 Cost-Effective Ways of Marketing to Target Audiences

With innumerable options out there all promising different benefits, choosing the right way to market a business can be daunting, to say the least. This is especially true for those fledgling businesses that don’t have a large budget to burn through. One of the best ways of ensuring a marketing budget is being put to the best use is through target marketing. This type of strategy breaks down a larger market into smaller segments, concentrating on a specific customer group or target audience.

How to Create an Effective Recruitment Strategy

Rebecca Clay Jun 3, 2020 12:35:03 PM
How to Create an Effective Recruitment Strategy

Recruitment should be a key focus of any business. A skilled team will be more productive and help you drive growth and increase profits within your company, whereas hiring unskilled or inexperienced staff can have a detrimental effect on your business and lead to high staff turnover and financial losses. Fortunately, there are various tactics to help you attract and retain the best candidates. Every manager should invest in the recruitment process to hire a winning team for their organization. With this in mind, here is some useful advice on how to create an effective recruitment strategy:

Six Digital Solutions to Help Your Business Prosper

Rebecca Clay Apr 29, 2020 2:46:20 PM
Six Digital Solutions to Help Your Business Prosper

When it comes to capturing market share, driving up profits, and encouraging your business to grow, you will need technology by your side to really make the most of your enterprise’s offerings. Without digital technology fused with your every process and system, you’ll be languishing behind your competition within your market, and you’ll be unable to compete on the price point of those companies that have streamlined with the use of technology. As such, digital solutions can help your business prosper like never before – and six of the best are shared with business owners and startup entrepreneurs below.

Why Online Security Must Be a Priority in Your Business

Rebecca Clay Nov 27, 2019 1:10:12 PM
Why Online Security Must Be a Priority in Your Business

Online security needs to be one of your top priorities as a business owner, there are no two ways about that. If it isn’t, your company could be hacked into and infected with a virus at any moment, which could then lead to all manner of complications such as you losing data and/or it being held to ransom over its safe return.