Companies should never ignore a milestone anniversary, as longevity is a testament to its quality and success. If your business is heading towards its 10th, 20th, or 100th year, you must aim to celebrate the landmark in various ways.
Posts by Rebecca Clay:
Having an online presence is key to the success of your branding. Without a good strategy and a set of digital platforms to showcase your products, services, and messaging, your business is at risk of being buried beneath all the other competitors. To ensure you’re staying ahead of the game, be sure to adhere to the points below.
When entering any type of business agreement, it would be helpful for you to have a contract. While it may seem quite tricky for a beginner to get involved with legal frameworks, contracts aren’t that scary. A contract can be a simple plain-language document that outlines a typical business agreement between a customer and a company. In the world of business, contracts are important for many reasons.
E-commerce is one of the most powerful ways to establish a successful and competitive business today, but it takes a lot more to succeed than simply making a website or an online shop. If you are thinking of starting an e-commerce venture, or already have one going and want to know how to help it flourish, then read on for some useful ways to improve your marketing strategy online.
Generating traffic is only part of the story – conversions are what count
If you are looking to improve your manufacturing business then the start of a new year is a good time to do this. January is the perfect time to make positive changes as it is a time where everyone is fully committed and focused and could help to ensure that this is the best year to date for your company. Looking ahead to 2021, there are a number of improvements that a manufacturing company could make to take the business to new heights and put the difficulties of 2020 in the past. Of course, it is hard to say what the situation with the pandemic will be, but these are all improvements that are worth looking into in the new year.
While 2020 has presented many unique challenges, 2021 looks set to only add to the turmoil of an ever-changing digital marketing landscape. There have been some stand-out trends in the sector this year, but it's clear that doubling-down is set to be the key to digital marketing success in 2021. Making sure that all of your current marketing strategies are as finely-tuned and as impactful as possible is going to become the main target for marketers in the next quarter, rather than the usual changes of adopting new technologies. If you're looking ahead at what to expect from your digital marketing team in 2021, here are the key trends to expect and how to better utilize them for better business management.
If you hold a successful networking event, it can be one of the most valuable investments your business can make all year. Not only will you meet new contacts that you can do business with, but you’re also promoting your business in an extremely positive light. If you plan your event carefully, it’ll show people that your business has a keen eye for detail. If you provide them with high-quality food, drink and entertainment, it’ll show them that you have high standards. Most importantly, if it goes without a hitch it shows your business can be relied on and entrusted with a client’s money. All of these are qualities that every client is looking for before they sign a big contract. To make sure your event goes well, here are three common mistakes you should avoid making.
By far the most common reason for companies failing is a lack of cash flow – typically caused by excess overheads eating into profits. Every firm goes through lean times once in a while, unfortunately resulting in inevitable cutbacks. Very often, the first expense to get shelved is the marketing budget.
Amazon is the world’s largest online retailer, with over 197 million people visiting the platform each month. Amazon provides ultimate convenience, giving buyers what they want, and delivering it at record speeds. Selling your products on Amazon means having the potential to access a huge buyer’s market, but only if you market your products correctly. With around 353 million products currently sold on Amazon, the competition is fierce. So how can you stand out?