Section 5 Media Marketing Blog

The Section 5 Media Digital Marketing Blog. Learn to grow and thrive using our online resources.

Best Reasons To Use Shopify For Your Small Business

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Josh Wendt Aug 11, 2020 3:10:01 PM
Best Reasons To Use Shopify For Your Small Business

COVID 19 UPDATE - So...we needed to re-visit the original article we were writing since we are publishing this in 2020 now and we are in the middle of a pandemic that doesn't have a clear end in site.  We have seen first hand the impact that this has had on many of the companies we work with and the ones that were in a place to weather the storm, and cautiously I say even thrive in the current scenario.  Adding ecommerce to your businesses has been an inevitable shift that companies have already been benefiting from, and those that already had some basics in place were in a much better place the day the lockdown orders started coming down.  How does your business survive? 

4 Cost-Effective Ways of Marketing to Target Audiences

Rebecca Clay Jun 17, 2020 3:01:11 PM
4 Cost-Effective Ways of Marketing to Target Audiences

With innumerable options out there all promising different benefits, choosing the right way to market a business can be daunting, to say the least. This is especially true for those fledgling businesses that don’t have a large budget to burn through. One of the best ways of ensuring a marketing budget is being put to the best use is through target marketing. This type of strategy breaks down a larger market into smaller segments, concentrating on a specific customer group or target audience.

How Data Can Supercharge Your Marketing Strategy

Esther Ferguson Jun 3, 2020 12:40:12 PM
How Data Can Supercharge Your Marketing Strategy

By harnessing the power of data, 21st-century marketers can achieve the kinds of results and insights that they could only have dreamed of a decade ago. With data on their side, the only limit on what marketers can achieve is their own imaginations. Data-driven campaigns can be laser-focused on a specific goal and can enable businesses to achieve far more with much less. Here’s everything you need to know about data-driven marketing.

How to Create an Effective Recruitment Strategy

Rebecca Clay Jun 3, 2020 12:35:03 PM
How to Create an Effective Recruitment Strategy

Recruitment should be a key focus of any business. A skilled team will be more productive and help you drive growth and increase profits within your company, whereas hiring unskilled or inexperienced staff can have a detrimental effect on your business and lead to high staff turnover and financial losses. Fortunately, there are various tactics to help you attract and retain the best candidates. Every manager should invest in the recruitment process to hire a winning team for their organization. With this in mind, here is some useful advice on how to create an effective recruitment strategy:

4 Tips to Help You Get Hired

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Josh Wendt Jun 3, 2020 12:27:44 PM
4 Tips to Help You Get Hired

Finding your ideal employment situation takes time and effort. For many people, job hunting is just about finding any job, but it’s about finding the right job. The last thing you want to have happen is to take a job that you are unhappy with or that doesn’t offer the right salary to fit your needs. Ultimately, you won’t likely want to stay in such a job for long. This will only lead to a renewal of your job hunt, something that you surely wouldn’t be excited to experience again so soon.

Tips for Having a Successful Trade Show Experience

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Josh Wendt May 25, 2020 3:10:56 PM
Tips for Having a Successful Trade Show Experience

Trade shows are an excellent way for you to build a client base and get the word out about your business or product. There is also ample opportunity to meet others in your industry and build your professional network, something that can definitely come in handy as your business grows. You stand to gain so much from having a successful experience at a trade show, you want to ensure that you are prepared for the event so that you can take full advantage of all the potential benefits.