Section 5 Media Marketing Blog

E-commerce spending is on the rise: online retail sales increased from 11% in 2011 to almost 20% in 2020. And with the increase in online shopping comes a surge in competition.

The Uncle Sam US Army recruitment poster is perhaps one of the most iconic and eye-catching ‘marketing’ strategies familiar with adults who came of age in the 20^th century. Yet its message still resonates today, especially among marketers, since it’s a campaign that captures attention and offers great storytelling. 

E-commerce is one of the most powerful ways to establish a successful and competitive business today, but it takes a lot more to succeed than simply making a website or an online shop. If you are thinking of starting an e-commerce venture, or already have one going and want to know how to help it flourish, then read on for some useful ways to improve your marketing strategy online.

As a home service business owner, getting potential customers to actually click on your website is no easy task. In fact, lead generation is one of the most frustrating aspects of running a business for most owners.

Behind every successful ecommerce business is a strong SEO strategy.

SEO or search engine optimization is one of the best new-age marketing strategies that yield great results. With the help of a quality SEO campaign, it's possible to not only generate new leads but continue to bring them in for a long time to come.

Landscaping can benefit from year-round professional marketing. As a seasonal business, some times of the year you will market more. But don’t be fooled into thinking that marketing only happens during top landscaping season, and don't be fooled into thinking that success just happens on it's own.

By harnessing the power of data, 21st-century marketers can achieve the kinds of results and insights that they could only have dreamed of a decade ago. With data on their side, the only limit on what marketers can achieve is their own imaginations. Data-driven campaigns can be laser-focused on a specific goal and can enable businesses to achieve far more with much less. Here’s everything you need to know about data-driven marketing.

Are search engine optimization agencies worth hiring in 2020? To find out the answer to that question, you'll want to learn about the pros and cons of using an SEO agency in 2020. That being said, read on to find out what the tops pros and cons are.

Domain strength and authority are one of the most important ranking factors in Google.