by Danielle Elliott | Mar 20, 2018 | Brand Development, Social Media
Social media is one of the most important marketing tools today. In fact, it’s so integral that you need a solid campaign in order to grow your followers, your audience and to expand your reach on Facebook. But the trick in all this is knowing where to start...
by Danielle Elliott | Feb 27, 2018 | Brand Development, Social Media
Are you looking for an easy way to build a bigger following on social media?. One of the best ways to do this is to collect UGC (user-generated content) as a way to up your marketing game. User-generated content hashtag contests are incredibly important at the moment....
by Danielle Elliott | Feb 22, 2018 | Brand Development, Social Media
Does your brand have a LinkedIn profile? More often than not, the answer is no. In fact, a lot of brands are missing the boat by not having a LinkedIn company page. Whether you’re a small brand or a large business (heck – even bloggers!) a LinkedIn page...
by Danielle Elliott | Feb 13, 2018 | Brand Development, Social Media
Instagram is one of the fastest growing social networks out there. In fact, in the past 12 months, their active users went from 600 million to 800 million! As for Instagram Stories, it’s up to 300 million daily active users! This is great news. Especially for...
by Danielle Elliott | Jan 23, 2018 | Advertising, Brand Development, Email Marketing, Mobile Apps, SEO, Social Media, Websites
Digital marketing is growing bigger and bigger. Rumor has it that by 2020, the U.S. will more than likely hit $113.18 billion! Which is double the amount from just two years ago. A lot of it has to do with all the emerging technologies. Not to mention all of the...
by Danielle Elliott | Jan 17, 2018 | Advertising, Brand Development
Have you ever wondered about whether or not you can actually make money off of your blog? If so, this post is for you! If you’ve daydreamed about monetizing your blog, but worried it might not work, I’m here to tell you something good. You CAN make money...
by Danielle Elliott | Jan 16, 2018 | Brand Development, Social Media
That’s right! You can finally follow hashtags on Instagram. This is great news. Especially for brands and bloggers alike. Honestly, it’s awesome for anyone who uses Instagram as a way to promote their content! This is perfect for people who consistently...
by Danielle Elliott | Jan 11, 2018 | Brand Development, Social Media
Social media can be overwhelming. You have to figure out the times to post, the type of content, and interact with your followers. All of that can seem a little insane. Especially when you consider you need time to actually run your business. So a lot of people look...
by Danielle Elliott | Dec 7, 2017 | Brand Development, Social Media
You can thrive as a brand with a small community. I know it’s hard not to think that the path to brand success follows one track. It’s as if the only goal is to attract thousands of followers and sell them a product. Then repeat the process until your...
by Danielle Elliott | Nov 30, 2017 | Brand Development, Social Media
I’m sure you’ve done this before: you started following a brand and then a few days (or months later) you unfollow them. This isn’t anything new, or shocking. Unless YOUR brand is the one that is getting unfollowed. Honestly, people will inevitably...
by Danielle Elliott | Nov 16, 2017 | Brand Development, Social Media
For a lot of us, social media is spontaneous and at times rewarding. It can be a place where anything goes. A place where people can truly be themselves. However, there are a few rules when it comes to making sure that your business’s social media presence is...
by Danielle Elliott | Nov 9, 2017 | Brand Development, SEO, Social Media
We all experience emotions. It’s just something that happens. Especially when it comes to the unpredictability of sales. But what’s so emotional about marketing? Think of it this way… there’s something extremely emotional about working on...
by Danielle Elliott | Nov 2, 2017 | Brand Development, Social Media
Did you know that over 340 million people (and 4 million companies) are active on LinkedIn? That’s a lot, right? Another thing you may not know is that LinkedIn is also one of the top-rated social media platforms for small businesses. Which is great news for...
by Danielle Elliott | Oct 19, 2017 | Brand Development, Social Media
Social media automation? I’m all for it. It’s a time saver, especially in today’s social media-oriented world. I mean, who really wants to post all of that themselves in real time? It becomes a nightmare. You’d be sitting in front of your...
by Danielle Elliott | Oct 12, 2017 | Brand Development, Social Media
A social media calendar might sound like a foreign concept to some of you. For others, you may have heard of it, but never really put any effort into making one. Or there might be some of you out there who have actually made one but never used it. Today we’re...
by Danielle Elliott | Oct 5, 2017 | Brand Development, Social Media
We’ve been talking about marketing for a while now. Tactics, mistakes, ideas, etc. For this reason, we’re going to focus on a growing demographic. One that you should take into consideration, as far as marketing is concerned. As a matter of fact,...
by Danielle Elliott | Sep 28, 2017 | Brand Development, Websites
Content marketing is a serious deal and thankfully there a few ways to go about it. But when it comes down to it, you have to do it right. Don’t get too discouraged yet. Because there are a lot of brands that are actually doing it wrong. Sure, they publish a...
by Danielle Elliott | Sep 21, 2017 | Advertising, Brand Development, Email Marketing, SEO, Social Media
There’s nothing more important to the success of your business than inbound marketing. However, there are a few dimensions to inbound marketing is concerned. For example, you need to learn a few tried and true techniques to succeed. Once you overcome these...
