Category Archives for "SEO"

How To Write Effective Headlines

You might be wondering if headlines are important and we’re here to tell you that they are. In fact, they’re incredibly important. Five times as many people read the headlines as the body copy. Therefore you need to make sure that your headline is well written. I mean, there’s a lot of content out there […]

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A Crash Course On How To Choose & Track KPIs

In the world of digital marketing, KPI (key performance indicators) have their proper place. In fact, they are extremely important when it comes to measuring the performance of any given digital marketing strategy. Unfortunately, the only downside is that there are A LOT of options to choose from. Therefore it can be difficult when you […]

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How To Become An SEO Expert

SEO (search engine optimization) is an important part of brands, whether they’re online or off. Maybe you’re a smaller brand with a small budget, or maybe you want to learn how to manage your own online presence. This article is here to help! When it comes down to it, SEO is the heart of any […]

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How To Write An SEO Optimized Copy

Honestly, it isn’t really all that hard to make your content incredibly rich in keywords. But in order to make it shareable, it has to be high quality AND engaging. When you create readable content it needs to be SEO-friendly in order for it to succeed in search engine results. Especially on Google. This is […]

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