We all know that having a cohesive and well-integrated social media campaign is pretty important. And honestly, it can really make or break your digital marketing strategy. But when there are a handful of different social media platforms, it can be a little difficult to know where to put your energy. That’s why we’re sharing […]
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We all know how important it is to reach potential customers with a branding message they recognize. Especially if you want your brand to stay relevant and continue to grow. Otherwise, your brand might become outdated while your competitors gain more and more traction. Here’s the thing: smart marketers don’t let this happen. In fact, […]
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A lot goes into creating an incredible Instagram profile. You have to develop the right formula; especially when it comes to your photos, how you edit them, your hashtags, and yes, even your captions. But the main thing that you need to remember is that your feed should be your own. The trick to editing your […]
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Social media is one of the most important marketing tools today. In fact, it’s so integral that you need a solid campaign in order to grow your followers, your audience and to expand your reach on Facebook. But the trick in all this is knowing where to start because it isn’t always easy. Especially if […]
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Instagram Stories give social media marketers a killer opportunity to reach a higher number of people. And the best part is all you have to do is take advantage of it. Instagram really is one of the fastest-growing social networks out there, so it only makes sense. Brands of all types can find success on […]
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Sure, Facebook and Instagram are thriving. So whenever there’s talk about new platforms, one can’t help but be a little skeptical. Mainly because the social media landscape is riddled with once-thriving social networks. Does anyone remember Myspace, Friendster, Ello and Google Plus? But this year there’s a new game in town. Welcome to the scene, Vero, or […]
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Are you looking for an easy way to build a bigger following on social media?. One of the best ways to do this is to collect UGC (user-generated content) as a way to up your marketing game. User-generated content hashtag contests are incredibly important at the moment. And for good reason. They’re simple to run […]
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Does your brand have a LinkedIn profile? More often than not, the answer is no. In fact, a lot of brands are missing the boat by not having a LinkedIn company page. Whether you’re a small brand or a large business (heck – even bloggers!) a LinkedIn page can be a huge benefit to your […]
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When it comes to increasing the visibility of your website – the type and amount of attention you need varies. In fact, it’s based on the maturity of your business or brand and the nature of your product or services. It is also dependent on your capacity to fulfill demand. But once you’ve handled the […]
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Instagram is one of the fastest growing social networks out there. In fact, in the past 12 months, their active users went from 600 million to 800 million! As for Instagram Stories, it’s up to 300 million daily active users! This is great news. Especially for brands that use Instagram as a way to build brand awareness and communicate […]
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